'Crowdsourcing' Rewrite This Review - New York Post, August 2008

The World's Most Innovative Companies - Businessweek, April 2008

India's Most Innovative Companies - A Business Today - Monitor Group Study, April 2008

How Many People Does It Take to Make a New Light Bulb? - Time

Crowdsourcing for Innovation - Power Politics, Feb 2008

Putting Innovation in the Hands of a Crowd - The New York Times
IF executives are going to rely on the wisdom of the masses for business help, it’s probably time the masses get a little compensation for it.

GE Goes Back to School for Innovation - Business Week
Jeff Immelt told employees to "Go Big," so GE's health-care unit went to design school students for out-of-the-box ideas

Want fresh ideas? Try 'crowdcasting' - CNN Money
It may sound like just another corporate buzzword, but crowdcasting is how DaimlerChrysler, Hilton and American Express are aiming to get a competitive edge.

Crowdsourcing: Consumers as Creators - Business Week
A new trend allows customers to help design the products they buy. Just don't expect to get paid a fortune for that brilliant idea

How to Improve It? Ask Those Who Use It - The New York Times

Innovation moves from the laboratory to the bike trail and the kitchen - The New York Times

Bringing Innovation to the Classroom - Business Week
So far, B-schools aren't doing a great job of making innovation a key element of the curriculum. But it's increasingly central to business success

The FLIRT Model of Crowdsourcing - The Updated Model and Background - Sami Viitamaki

Creativity And Innovation Driving Business - The Innovation Index - Creativity and Innovation

Outside Innovation - Patty Seybold
How your customers will co-design your company's future

The Conscious Designer - Design-Digest Dec'06

New Letterbox for Indian Postal Services - Prof. B.K. Chakravarthy, IDC, IIT-Bombay